Airbnb Photography Case Study: Loft & Leaf Terrace, Stanmore

Client: AirKeeper
Property: Stanmore, NSW
Property value: ~$2.8M AUD
Property type: Multi-level terrace, 3 bedrooms + loft retreat, 3.5 bathrooms, private courtyard garden

The Brief

Unlike a beachside property that sells itself on ocean views, this Stanmore terrace needed to sell a different kind of appeal: relaxed Inner West character, generous multi-level living, and everyday livability for larger groups and longer stays. With three bedrooms, a versatile loft retreat, and a private courtyard garden, the photography needed to communicate scale and flexibility — showing a home that comfortably suits families, extended stays, or groups wanting extra privacy — while capturing the contemporary, modern style that fits the neighbourhood.

The Approach

• Shot as presented — highlighting the home's multi-level layout, the flow from open-plan living into the private courtyard garden, and the versatility of the loft space

• Every room shot at least twice, covering all three bedrooms, the loft retreat, main living and dining areas, and outdoor courtyard, giving prospective guests a clear sense of how the multiple levels connect

• Interior-focused shoot — with the terrace's appeal built around liveability and character rather than a single standout view, ground-level photography did the heavy lifting here, capturing the home's warmth and functionality room by room

• Delivered next day, ready for AirKeeper to list

The Result

Since launching in June, the property has picked up 10 reviews, holding a strong 4.8-star rating — a healthy, steady booking pace for an Inner West property competing in a market driven by character and livability rather than a single hero feature.